It’s expensive.  Because life insurance can pay out hundreds of thousands of dollars, people often assume it isn’t affordable. But coverage is not as expensive as you might think— a healthy 40-year-old can purchase a $500,000 20-year term life insurance policy through this program with premiums that start at less than $25 per month. That’s less than the cost of your daily coffee.

I’m healthy. You may be in great health now, but what about five or 10 years down the road? None of us knows for sure how healthy—or not—we’re going to be tomorrow or the next day, let alone years into the future. If you buy coverage while you’re healthy, you’ll not only lock in the best rates, but you’ll also preserve your future insurability.

I’m not healthy. Even those with pre-existing conditions can get life insurance. If you’re actively managing your health conditions, insurance companies will take that into consideration when evaluating your application.

I don’t know much about insurance. Many people simply don’t understand why they need insurance, how it works, and what type of life insurance policy is most suitable for them. We’re here to help. Our advisors can explain the benefits of coverage offered through this program and can also  assist with customized solutions.

I have life insurance through work. Many people are offered life insurance as part of their employee benefits. But having life insurance through your employer does not necessarily mean you are adequately covered. A $50,000 policy, or one or two times your salary, probably isn’t enough to cover the expenses for your loved ones in your absence. Plus, if you leave your job, you typically can’t take your coverage with you.

I can’t afford the coverage I want. You may find that you don’t qualify for the level of coverage or premiums you want. While you may be tempted to forego coverage altogether, keep in mind that some insurance at a rate you can afford is better than none.

I’m too busy. We’re all busy with work deadlines, family obligations, and basically…life. Unless you make buying life insurance a priority, it can easily fall to the back burner. On average, life insurance rates increase 5% to 9% each year that you delay applying, based on your age alone, so the longer you wait,  the more it will cost you.²

If there are people in your life who depend on your income, make life insurance a priority. Learn more and apply now.

¹ 2023 Insurance Barometer Study, Life Happens and LIMRA.
² “How Age Affects Life Insurance Rates,” Investopedia, June 2022: https://www.investopedia.com/articles/personal-finance/022615/how-age-affects-life-insurance-rates.asp